ANCHORAGE, Alaska — The Alaska Department of Natural Resources wants the people of Alaska to spend more money on homegrown products.
The Division of Agriculture launched a new campaign this month called the “$5 Alaska Grown, Five Month Challenge,” which aims to get Alaskans to spend $5 a week for five months on products with the Alaska Grown label.
The division is partnering with forty statewide grocery stores to display Alaska Grown products on the shelves. Products include vegetables, locally grown flowers, and locally raised pork and beef.
“If every Alaskan were to take this challenge it would put tens of millions of dollars back into the local economy,” Division of Agriculture Director Arthur Keyes said.
Keyes, who is also a farmer, said he wants to use the initiative to raise consumer awareness about the quality of Alaska Grown, a program that started in 1986, Alaska Public Media reported (http://bit.ly/2rj3McK ).
“I want to change how people look at food and how people look at agriculture in Alaska,” he said. “I think people are unaware of how good it is here.”