the republic logo
rss feed
Stories with subject: Marketing and advertising
  • Brand names in NY standardized tests vex parents 
    Updated: Apr-20-14 1:41 pm
  • NEW YORK - "Just Do It" has been a familiar Nike slogan for years, but some parents are wondering what it was doing on some of New York's Common Core standardized English tests.

  • W.Va. expands tourism campaign after chem spill 
    Updated: Apr-18-14 6:41 am
  • CHARLESTON, West Virginia - West Virginia is expanding its tourism funding in hopes of offsetting negative publicity from the January chemical spill in the Elk River that spurred a water-use ban for days.

  • City seeks new ideas for selling Pascagoula 
    Updated: Apr-18-14 4:22 am
  • PASCAGOULA, Mississippi - Pascagoula leaders want a variety of multi-media marketing materials to showcase what the city has to offer to both its residents and tourists.

  • Tourism push plays up 'Only in Minnesota' getaways 
    Updated: Apr-17-14 4:11 pm
  • ST. PAUL, Minnesota - Say goodbye to "More to Explore." Minnesota tourism promoters ushered in a new slogan Thursday that focuses on "Only in Minnesota" experiences as part of their largest-ever advertising campaign.

  • Tourism push plays up 'Only in Minnesota' getaways 
    Updated: Apr-17-14 4:10 pm
  • ST. PAUL, Minnesota - Say goodbye to "More to Explore." Minnesota tourism promoters ushered in a new slogan Thursday that focuses on "Only in Minnesota" experiences as part of their largest-ever advertising campaign.

  • Astellas to pay $7.3M in drug-marketing settlement 
    Updated: Apr-16-14 2:50 pm
  • NEW YORK - A unit of Japanese drugmaker Astellas Pharma will pay the U.S. government $7.3 million to resolve claims it illegally marketed its antifungal drug Mycamine for children before that use was approved.

  • New LA newspaper embraces print in digital world 
    Updated: Apr-15-14 4:21 pm
  • LOS ANGELES - Aaron Kushner believes he can launch and grow a print newspaper in a world gone digital.

  • Fishing group founder expands marketing ventures 
    Updated: Apr-14-14 6:01 pm
  • PINTLALA, Alabama - Decades after he sold the Bass Anglers Sportsman Society, founder Ray Scott still has plenty of big ideas about how to make money doing what he loves. And he still knows how to bait a hook.

  • Gallup Diocese plans advertising on claims process 
    Updated: Apr-14-14 1:49 pm
  • ALBUQUERQUE, New Mexico - A federal judge is ordering the Diocese of Gallup to mount an advertising campaign and post notices to alert the public about the process for filing claims in its bankruptcy case.

  • Congressional report presses for e-cigarette rules 
    Updated: Apr-14-14 7:52 am
  • RICHMOND, Virginia - Concerns about electronic cigarettes, including flavors and marketing that could appeal to young people, underscore the need to regulate the fast-growing industry, according to a Congressional report released Monday.

  • New OC ad campaign launched 
    Updated: Apr-12-14 9:10 am
  • OCEAN CITY, Maryland - The latest advertising campaign for Ocean City targets a precious commodity: the vacation day.

  • Frozen food makers plan PR push as sales slip 
    Updated: Apr-10-14 2:03 pm
  • NEW YORK - Frozen foods are about to get some badly needed image therapy.

  • Survey: Positive views of Atlantic City up in 2013 
    Updated: Apr-10-14 11:19 am
  • ATLANTIC CITY, New Jersey - The second year of the "Do AC" promotional campaign helped increase positive perceptions of Atlantic City among residents of nearby states, even as concerns remained about the safety and cleanliness of the seaside gambling resort.

  • Southern Vermont promotes new marketing campaign 
    Updated: Apr-09-14 5:28 pm
  • MONTPELIER, Vermont - Vermont officials are promoting a new regional marketing strategy called Strengthening Southern Vermont.

  • Teens adept at social media get privacy training 
    Updated: Apr-09-14 2:58 pm
  • CLAYTON, Missouri - In an age of increased online government surveillance and targeted social media ads, the notion of privacy as a classroom subject worthy of distinct study is gaining momentum far beyond the narrow niches of First Amendment lawyers and computer hackers.

  • E-Trade trades talking baby for Kevin Spacey 
    Updated: Apr-07-14 5:11 pm
  • The Associated Press - Goodbye talking baby, hello Kevin Spacey.

  • Southern NJ's 'magnet man' still at it, 200K later 
    Updated: Apr-05-14 1:10 pm
  • UPPER TOWNSHIP, New Jersey - Jim Ginn threatens that he's going to stop giving away car magnets for free. But the Upper Township entrepreneur seems as stuck to the habit as his ubiquitous magnets are to the trunks of vehicles tooling around Jersey shore towns.

  • Samsung VP: Success from Shreveport upbringing 
    Updated: Apr-05-14 11:04 am
  • SHREVEPORT, Louisiana - Samsung Telecommunications America's new vice president says his upbringing in Shreveport paved the way for his success.

  • Reaching Latinos: Media vies for a winning formula 
    Updated: Apr-03-14 7:41 pm
  • MIAMI - Reaching the nation's 55 million Latinos has become gospel for mainstream media giants, but capturing this fast-growing, mostly U.S.-born audience is proving tricky to networks and websites. For every success story there is a flop.

  • Cent. Ind. city to sell ads on electronic signs 
    Updated: Apr-02-14 11:47 am
  • GREENWOOD, Indiana - New signs are planned for multiple locations in Greenwood, which would tell residents about upcoming city meetings and also try to bring in advertising revenue for the city.

  • Coke to soften marketing if unrest hits World Cup 
    Updated: Apr-02-14 10:56 am
  • LONDON - Coca-Cola has contingency plans to adapt its World Cup sponsorship and soften its celebratory tone in Brazil if unrest returns to the streets.

  • Macy's names merchandising exec as president 
    Updated: Mar-31-14 6:15 pm
  • CINCINNATI - Macy's Inc. has elected its chief merchandising officer as president of the company, giving him additional oversight over marketing and the department store chain's online business.

  • Neb. marketing grant application deadline extended 
    Updated: Mar-30-14 5:03 am
  • LINCOLN, Nebraska - The application deadline has been extended for marketing grants from the Nebraska Game and Parks Commission.

  • Utah launching national parks tourism campaign 
    Updated: Mar-27-14 11:27 am
  • SALT LAKE CITY - The state tourism office is launching a marketing campaign in western states this week to attract visitors to the Utah's five national parks.

  • Utah launching national parks tourism campaign 
    Updated: Mar-27-14 5:07 am
  • SALT LAKE CITY - The state tourism office is launching a marketing campaign in western states this week to attract visitors to the Utah's five national parks.