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Rihanna launches Fr8me, a new agency representing stylists, hairdressers and makeup artists


LOS ANGELES — is taking her love of fashion, hair and makeup to the next level: She is opening a beauty agency in Los Angeles, her spokeswoman confirmed.

With managing partner Benoit Demouy, has launched Fr8me, which helps stylists, hairdressers and makeup artists book editorial and celebrity jobs. The singer's makeup artist and 's hairstylists and wardrobe stylist are already on Fr8me's roster.

said opening the agency was "an organic thing for me to do."

The singer and Demouy are also establishing a photo agency called A Dog Ate My Homework.

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