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Illinois governor's campaign touts high-tech approach with digital director


CHICAGO — Gov. Pat Quinn's campaign says it has "revolutionized" the way the governor's race is being executed with a high-tech approach.

The Chicago Democrat's campaign has hired a digital director who worked on President Barack Obama's re-election and Organizing for Action.

The Chicago Sun-Times reported ( ) in a story published Sunday that Christopher Hass oversees a team of nine people. He says it's one of the largest in-house digital teams for a statewide race. He says their approach is targeted.

Quinn is seeking a second full term.

His challenger is Republican businessman Bruce Rauner (ROW'-nur). The venture capitalist is making his first bid for public office.

It is expected to be one of the most expensive and competitive gubernatorial races nationwide.

Information from: Chicago Sun-Times,

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